Producing Your Acting Career with
Catherine Lough Haggquist
Aug 18th - 19th
$250 for the Weekend
Your
acting career is an ongoing production that you write, direct, finance and
star in. You are the one who makes the key decisions about how to perform
these jobs. As the decision maker, you are the producer of the results you
create. Do not neglect your responsibilities or overlook your opportunities.
Most of all, do not let fear, ignorance or apathy take over your production!
Producing Your Acting Career is an intensive weekend workshop designed
to get your acting business underway and keep it on track. A foundation in
the industry is a must. You can't succeed in an industry you don't
understand. Too often actors focus on honing their craft and neglect the
other skills necessary for a successful career. Producing Your Acting
Career gives you not only a comprehensive understanding of the film and
television industry, but also gives you the tools to craft opportunity
maximizing strategies. Over the weekend you will begin to create an
individual Business Plan to take your career to the next level. Producing
Your Acting Career focuses on developing the powerful tools that give you
a competitive advantage in your acting career.
From where ideas start, to who controls the money, to who really makes the
decisions, all these areas have an impact on your career. Producing Your Acting Career gives
you a clear picture of the business terrain. Learn how to spot the trends as
well as how to position yourself professionally to capitalize on them.
Among the topics covered in Producing Your Acting Career are:
- An
Introduction to the Film and Television Industry - How does it work? How
do you set goals within it?
- The
Plan - Acting is a business. You will begin the work of creating and
refining your vision of success and drafting the Business Plan that will
take you there.
- Creating
your Brand vs Knowing your Hit-
What do you have to offer to the industry? How do you communicate your
message effectively? Why is it dangerous to confuse “Hit” and “Brand”?
- Assembling
and Building your team - Every creative production needs a crew. Your
acting career is no different. Who do you need? How do you get
them on board?
- Assembling
your Tools - When it comes to promoting yourself we have moved beyond a
"pictures and resume" world. What do you need now? How do you
use these tools effectively?
- Managing
Key Relationships - From your agent, to the crews on set, to the Studio
Executives - how do you recognize, develop and nurture key relationships
in your career?
- Promotion
and Marketing - You have started to let the industry know about yourself
which is great. But true industry longevity lies in the building of your
fan base, and in using this support to your advantage.
Bio - Catherine
Lough Haggquist
A professional actor for over 27 years, Cat’s
numerous credits include recent roles on television series’ Once
Upon a Time, Fringe, & Psych. She also appeared
with Bill Pullman in TNT’s season-opening television movie Innocent and looks
forward to the release in summer 2013 of District 9 director Neil Blomkamp’s Baja
Dunes in which she shares the big screen with Jodie Foster and Matt
Damon.
In addition to her acting, Cat opened Biz
Books in Vancouver in 1996 and it has grown to become an international online resource
for people looking to expand their knowledge of film, television and theatre.
Time spent on the local and national boards of UBCP and ACTRA and watching her
mentor John Juliani inspired her to begin sharing her vast industry
knowledge. She has since developed seminars and workshops designed to
assist creative professionals with their business skills and to empower them to
get their careers focused and productive.
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